Never Let Your Mobile Distract You On The Road are pleased to announce that we are now partners with road safety charity, Brake. Brake raise awareness in communities and through the media about the importance of road safety. Brake also help support victims of road traffic accidents through a support line and literature.

Facts about mobile phones

  • Drivers talking on phones are four times more likely to crash, whether on a hands-free or hand-held phone. Their crash risk remains higher than normal for up to 10 minutes after the call has ended.
  • One large-scale study found texting drivers were 23 times more likely to crash than a driver paying full attention.
  • A Brake and Direct Line survey found drivers aged 25-34 had the most dangerous mobile-phone habits.
  • Drivers in the 25-34 age bracket account for 42% sent or read texts while driving at least once a week
  • 31% of drivers in this age bracket also  used apps or went online while driving at least once a week


Tips to avoid being distracted by your mobile phone

  • Consider leaving your phone at home for shorter journeys
  • Put your phone on vibrate or silent
  • Do not read any texts while you’re driving
  • Put your phone in your glove box and use it only for emergencies


Read more about the Brake Pledge


The Brake Pledge includes six main points –  Slow, Sober, Secure, Silent, Sharp and Sustainable. To read more about the Brake Pledge click here